The Drum – An Online Radio Program

The online program will give MGP members the opportunity to connect real time with guest hosts who will provide helpful information on industry topics and trends, as well as offer any helpful advice to those who tune in.  The show is held each Sunday at 4PM CST on Blog Talk Radio.  Past shows topics have included, “Japan is Hot, What’s Next?”, Social Responsibility in Marketing, The Future of the Automotive Industry, Post-Recession Recovery.

The Drum refers to the beat of the industry and the beat makers that are pounding away. This online program is the voice of the new “Mad Men.” The name “The Drum” specifically comes from the Robert Downey Sr. film Putney Swope, which referred to the Drum as their method of fast communication. In the past drums have been used not only for their musical qualities, but also as a means of communication, especially through signals. The talking drums of Africa can imitate the inflections and pitch variations of a spoken language and are used for communicating over great distances.

Episodes of The Drum are available on demand via BlogTalkRadio and iTunes.